RMIT University
14 weeks
Master both graphic design and content marketing in this 14-week online bundle. Learn to create compelling visual assets and develop strategic social media campaigns using industry-standard tools, perfect for professionals looking to enhance their creative and marketing capabilities.
This bundle is designed for professionals seeking to enhance their creative and marketing skills. No prior design or marketing experience is required. You'll need access to a computer with internet connectivity and Adobe Creative Suite (available through the course). Basic familiarity with social media platforms and marketing concepts is beneficial but not essential. The course is suitable for career changers, marketing professionals, designers, and business owners looking to develop comprehensive design and content marketing capabilities.
The bundle comprises two integrated courses: Digital Graphic Design (8 weeks, 8-10 hours per week) covers design principles, digital asset creation, design briefs, and best practice design principles using Adobe tools. Content and Social Media Marketing (6 weeks, 8-10 hours per week) focuses on content strategy, audience analysis, social media planning, content distribution, and brand awareness building using HubSpot and industry-leading platforms. Together, these courses teach you to create cohesive visual and content strategies that work together to drive business value and audience engagement.
RMIT University is a world-leading institution offering real-world skills validated by industry experts. The bundle is developed in partnership with Adobe, HubSpot, and Merkle—leaders in their respective fields. RMIT Online provides flexible delivery allowing you to balance work, study, and life commitments while being supported by a dedicated success team and network of industry experts and peers. The courses combine practical, hands-on learning with credentialing from a respected university.
Upon completion, you'll be equipped for roles in graphic design, content marketing, digital marketing, brand management, and creative direction. The skills are applicable across industries including marketing agencies, corporate communications, e-commerce, media companies, and entrepreneurial ventures. You can pursue careers as a graphic designer, content marketer, social media manager, brand strategist, or digital marketing specialist. The bundle prepares you for freelance opportunities and positions you for advancement into senior marketing and creative leadership roles.