Surge Direct is seeking two Marketing Specialists to join its growing marketing team at our Sydney head office. Retail merchandising is a new line of business for Surge Direct, and following rapid growth of our first retail client contract, we are expanding our marketing team to support this division nationally. These are full-time, office-based positions, reporting to the Sales and Marketing Manager.

Position 1: Marketing Specialist – Retail & Shopping Centre Partnerships

Responsible for developing and coordinating marketing content, creative and promotional strategy in support of our retail clients' presence within shopping centres and retail venues nationally.

Key duties:

• Develop marketing content and promotional strategy for retail clients' presence in shopping centres nationally
• Act as the marketing contact and negotiator with major shopping centre landlord groups (e.g. Westfield, Vicinity Centres, Stockland) on marketing agreements, signage and promotional content
• Liaise with client brand and marketing teams on campaign messaging, creative content and brand guidelines
• Direct the design, development and production of retail marketing and promotional materials
• Analyse shopping centre catchment demographics and consumer data to identify high-value marketing opportunities
• Develop and manage the retail marketing budget and promotional calendar
• Monitor and report on campaign performance, providing data-driven recommendations

Position 2: Marketing Specialist – Events & Community Marketing

Responsible for identifying, developing and coordinating marketing content and promotional strategy in support of our retail clients' presence at community markets, expos and local events nationally.

Key duties:

• Develop marketing content and promotional strategy for retail clients' presence at community markets, expos and local events nationally
• Identify and evaluate new event and community marketing opportunities, and negotiate participation terms with event organisers, market operators and local councils
• Liaise with client brand and marketing teams on campaign messaging, creative content and promotional materials
• Direct the design, development and production of event and community marketing materials
• Research community trends, local demographics and event calendars to prioritise activation opportunities
• Develop and manage the events and community marketing budget
• Monitor and report on campaign performance, providing data-driven recommendations

Requirements (both positions):

• Bachelor's degree preferably in a related field and at least 12 months experience in the last five years; or minimum 5 years' relevant marketing/advertising experience in lieu of qualifications. 
• Strong stakeholder liaison, negotiation and data analysis skills
• Excellent written and verbal communication skills

Details:

• Employment type: Full-time
• Location: Head office, Sydney NSW
• Salary: $75,000 – $85,000 per annum + Superannuation
• Reports to: Sales and Marketing Manager

To apply, please send your resume and cover letter.